NYU PMC event poster collage

2024 – 2026 · Creative Director

NYU PMC

As Creative Director for NYU's Product Management Club, I led visual design for event marketing across campus — building a cohesive brand presence for speaker series, industry partnerships, and club programming with partners including Adobe, SeatGeek, IBM, and The New York Times.

Role

Creative Director

Growth Marketing

Focus

Brand Identity

Graphic Design

Media Marketing

Timeline

2024 – 2026

Organization

NYU Product Management Club

Graphics for PMC

Graphics for PMC

Crafting Your Product Management Portfolio & Profile event poster
PM in Gaming event poster
Product Management Across Industries event poster
How to Design at Industry Level workshop poster
Spring 2025 PMC Kickoff event poster
PM in Creative Industries speaker series poster with Adobe
PMC E-board Spring 2026 recruitment poster
IBM Office Tour event poster
SeatGeek speaker event poster

Mascot

Mascot

NYU PMC logo
NYU PMC rocket mascot
NYU PMC rocket mascot alternate

Results

Results

Built and executed end-to-end marketing & visual systems for the largest student-run clubs, NYU Product Management Club and Tech@NYU, focusing on content, branding, and audience engagement. Cohesive visual identities and high-performing video content drove a 125+% increase in Instagram engagement, alongside sponsorship decks and outreach strategies that supported partnerships and community growth.

Marketing recap collage — 21 graphics and 4 reels totaling 122,572 views and a 125% increase in profile activity in 90 days